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PHONE HOTLINE: 440-829-8831E-MAIL: info@frontburnermarketing.com
Connect
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It's Time To Be AI Visible

Future-Proof Your Brand in the Era of AI-Driven Search.

AI search isn’t a future trend—it’s the new front door to your brand. As consumers turn to conversational assistants instead of traditional search engines, the rules of visibility have changed. Your prospects are asking AI tools for recommendations, comparisons, and guidance long before they ever land on a website. The question is no longer “Are you ranking?” It’s “Does AI recognize your brand, understand what you do, and trust you enough to recommend you?”

Most organizations aren’t prepared for this shift. Technical SEO alone isn’t enough. Content alone isn’t enough. And traditional optimization doesn’t address how AI assistants interpret entities, relationships, schema, and conversational cues. That’s where Front Burner steps in.

Our AI Visibility suite helps you build a durable, future-proof foundation for discoverability across every major AI assistant. 

We audit how AI perceives your brand today, strengthen the signals that influence visibility, and continuously optimize the pages and entities that matter most. From schema to search foundations to ongoing AI monitoring, every component is engineered to help you show up clearly, consistently, and credibly wherever your customers ask questions.

Whether you're a marketing director navigating shifting search behavior or a business owner focused on growth, our role is to guide you through this new landscape with clarity and strategy—not confusion or hype. We translate technical complexity into actionable insights, build meaningful improvements month over month, and give you confidence that AI assistants see your brand the way you intend.

AI search is here. Your competitors are already adapting. Now is the time to ensure your business doesn’t just appear—but stands out, earns trust, and becomes the answer consumers receive when they ask for help.

 

Our AI Visibility Solutions

Below are the three core components of Front Burner’s AI Visibility program. Each can be taken independently or layered for maximum impact depending on your current SEO maturity and AI visibility goals.
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AI Search Foundations + 6-Page Core Optimization

A comprehensive one-time project that builds the technical and content foundations needed for strong AI Search visibility, followed by deep optimization of your six highest-value pages (on average represents 80% of your traffic).

  • AI Search Foundations
    • Technical SEO audit
    • Sitewide global schema implementation
    • XML sitemap optimization and submission
    • Keyword strategy and topic map development
  • 6-Page Core Optimization (High-Traffic Pages)
    • Optimization of 6 key pages: Home, About, 3 Service pages, and 1 Blog/Pillar page
    • Addition of 2–3 FAQs per relevant page
    • Conversational metadata optimization
    • Minor on-page text and internal linking enhancements
    • Author/entity reinforcement (GMB, About page, cross-links)


SEO + Schema

A foundational monthly SEO program designed to maintain steady growth, strengthen site health, and improve AI Search visibility through consistent on-page optimization and targeted per-page schema enhancements.

  • What’s Included
    • Keyword research (10 target keywords)
    • On-page optimization for 10 priority pages
    • Optimization of 5 existing blog posts
    • Google Business Profile optimization for 1 location
    • Monthly reporting
    • Link profile monitoring
    • Competitive analysis (list of top competitors)
    • Basic UX/UI review
    • Local SEO support (citations and listings)
    • Technical SEO audit (basic: speed, mobile)
    • Per-page schema markup to improve AI Search comprehension and visibility
    • 1 dedicated hour of monthly optimization work

 

AI Visibility Monitoring + Optimization

A proactive, data-driven program that begins with a full AI Visibility Audit, then continuously monitors how your brand, pages, and entities appear across AI Search. Each month, we use your selected optimization bucket (Low, Medium, or High Burn) to tackle the highest-impact, highest-ROI recommendations—improving visibility, strengthening entity signals, fixing site issues, and refining content based on real AI Search performance data.

What's Included in Monitoring

  • Initial Setup
    • Full AI Visibility Audit (baseline report + prioritized recommendations)
    • Benchmarking of AI Search signals, entities, citations, and page-level visibility
    • Implementation roadmap grouped by impact, effort, and quick win
  • Monthly AI Visibility Monitoring
    • Ongoing tracking of AI Search visibility metrics (entity presence, citations, page performance, assistant responses)
    • Monthly performance report with improvements, declines, and new opportunities
    • Monitoring for brand accuracy, hallucinations, entity gaps, and competitor positioning
    • Tracking of prompt responses and conversational search queries

What’s Included in Optimization / Possible Work Activities:

  • Updating or expanding existing content to match AI-readable patterns
  • Adding or refining per-page schema markup
  • Enhancing sitewide schema and entity reinforcement
  • Fixing technical issues surfaced in the audit (crawling, indexing, sitemap gaps)
  • Adjusting site settings that influence AI Search understanding
  • Improving internal linking and navigation clarity
  • Strengthening author/entity signals (About, GMB, external profiles, citations)
  • Creating or revising FAQs driven by AI assistant queries
  • Conducting prompt tracking and iterative improvements based on real assistant output
  • Adding missing metadata, conversational titles, and structured summaries
  • Updating old blog posts or pages flagged as low visibility / low clarity
  • Reviewing and updating content to align with topic maps and keyword clusters
  • Implementing high-impact recommendations from the audit prioritized by difficulty vs ROI
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IN THEIR WORDS

"Our company works closely with the Front Burner Marketing team on a weekly basis. Their ability to understand and deliver our unique requests time after time is impressive. Whether it’s an infographic, a narrated video, a blog, an entire business line marketing plan or questions regarding the HubSpot platform, the experts at Front Burner Marketing never disappoint. Their professionalism, knowledge and team collaboration is always appreciated and respected…I’d highly recommend them for all of your company’s marketing needs."
Cultivating JoyJodi R. | Marketing Facilitator
"Front Burner took our outdated website, and redesigned and optimized it to be modern and easier for our audience to use. Not only did they redesign our website, Front Burner helped us better define our marketing strategy and align our marketing efforts with sales. The expertise they provided in web design, HubSpot, analytics, and lead generation are all integrated as a core part of our marketing strategy. They have always given us their undivided time in providing guidance. In addition to their expertise, the Front Burner team is very friendly, and I’ve enjoyed spending time with them."
Empowering GrowthAndrew M. | Marketing Coordinator
"Front Burner is creative in their approach to marketing both products and services. They have the ability to display all the strong points of a client’s business. Their ability to understand and represent consumer and industrial products is a great asset to their clients, along with their ability to explain the services of a service industry client. I have had the pleasure to use and recommend their services in both categories."
Keeping Up the HeatDavid H. | Director of Accounting, Outsourced CFO/CEO
"We have worked with Front Burner Marketing since 2011, and our experience has been fantastic!! They bring BIG business know-how to the small business marketplace. We couldn’t be happier with our results!"
Empowering GrowthR. Martin | President
"My partner and I engaged Front Burner Marketing to design the content and layout for our website. They have since provided marketing strategy assistance and have led several of our marketing campaigns. Front Burner Marketing has provided significant value to our Firm, and I would recommend them to anyone."
Keeping Up the Heat David R. | CMC, CPHIE
"We first hired Front Burner to assist us with a critically important new product relaunch. They brought an exceptionally professional approach to the project, working with us to create a marketing strategy which is now in its 8th year and has been extremely successful. Over the years, the team has become an integral part of our marketing support, providing their expertise across all elements of our marketing efforts from website design and management to media planning and placement, both interactive and traditional. It is my pleasure to provide them with my endorsement."
Cultivating JoyBrett M. | General Manager
"Front Burner was excellent to work with on my website redesign. They listened to what I was looking for and asked me thoughtful questions to get to know me and my business. They also made helpful suggestions on ways I could improve my content, format, and website traffic. I appreciated her clear and concise communication throughout the entire redesign process. Everything was communicated with transparency, and I knew what to expect throughout our work together. Overall, Front Burner was a pleasure to work with, and I recommend Front Burner Marketing if you're looking for help with your website!"
Creating ConnectionsAlana L. | Doctor
"Front Burner has to be the best Hubspot Partner Agency. They are top notch handling our website, social and marketing activities in Hubspot. Always responsive and easy to work with and have the fairest pricing which is a plus in today's tough business environment."
Empowering GrowthDave C. | President
"The people at Front Burner Marketing have been an important part of my business for several years. They are good at setting a plan for the year and keeping me focused regarding the marketing strategies. 2020 was difficult but they were willing to adjust on the fly, yet keep on track with the main goals for the year.
I have always been pleased with their professionalism and helpfulness when I needed it."
Do the Right ThingCorey A. | Business Owner
How Can We Help?

GET YOUR QUESTIONS ANSWERED

How do we measure success?

Click-Through Rate (CTR): Measures ad relevance and appeal by tracking the percentage of users who click on your ad after seeing it.

Conversion Rate: Indicates the percentage of users who complete a desired action, such as making a purchase, after clicking on your ad.

Return on Ad Spend (ROAS): Evaluates the revenue generated from ad campaigns compared to the amount spent, helping determine profitability.

Cost Per Click (CPC): Measures the average cost of each click on your ad, essential for budget efficiency.

Ad Position: Shows where your ad appears, providing insights into ad visibility and competitiveness.
How to get started/what is the process? We launch a paid ads engagement with a questionnaire. If you have existing ads, we audit and analyze these efforts to help us learn what has been successful and what has failed so we don’t reinvent the wheel. This process helps us hear your input on geography, targeting, keywords, competitors, and more.
What kind of activities does this include We can do paid ads through Google, Microsoft, Facebook, Instagram, X, LinkedIn, and YELP to name a few.

SPARK A CONVERSATION

Let's Cut to the Chase and Talk About the Opportunities We Have to Work Together. 
LET'S DO IT!